Dig It out Of The Dirt

The ICON irons carry on the Ben Hogan heritage of premium forged muscle backs in a re-imagined modern package. Shot makers will consider these their new best friends thanks to an inviting look, maximum trajectory control, and the purest feel.

Technology

Our “Progressive Center of Mass” weighting system delivers distance and trajectories that are optimized for each individual iron. More weight is positioned higher in the short irons to generate a lower ball flight for better control while eliminating ballooning. That helps you find the pin more often.

In the long and mid-irons, weight is located progressively lower to help generate higher trajectories with more spin. Each iron has a visible weight pad in the rear with a unique size, shape and position for that specific loft and clubhead. It makes for a seamless performance transition from one iron to the next.

Design

Think about everything better players look for and demand in their irons. Thin topline. Minimal offset. Clean, pure, and elegant shaping. Compact head size.

ICON embodies all of it. It's the iron set Ben Hogan would have played. Take comfort in knowing that ICON gives you the opportunity to hit your mark on every shot while feeling the satisfying, buttery pureness of flush contact.

Hogan once described that blissful sensation as running from your hands up your arms and into your heart. There’s nothing else quite like it in golf.

V-Sole®

No golfer is perfect. So at some point, you’re going to have to negotiate shots from the rough. Or worse. And that’s where a friendly sole will help your club glide easier through that turf so you can make more solid contact with the ball.

In the case of ICON, the enhanced V-SOLE® sports a high-bounce leading edge and soft, lower-bounce trailing edge. Regardless of the length or thickness of the grass, this V-shaped sole cuts right through as if you were hitting from the heart of the fairway. It's simply the most versatile sole in golf: shaped to be forgiving and prevent digging.

Customize It

ICON irons are available in a traditional and durable nickel chrome finish, as well as a darker and sultry DBM (Diamond Black Metal).

Ben Hogan ICON irons The Diamond Black Metal finish is incredibly durable; much more so than “painted” dark finishes used by other companies. It also reduces wear on the grooves so better players can impact the spin necessary to shape shots left and right, or flight shots up and down. The Diamond Black Metal finish adds no weight to the club head.

ICON chrome irons have a nickel-chrome finish for players who prefer a more traditional look. Nickel-chrome is also very durable, and has been a proven way to protect forged club heads and ensure they look great for years to come.

ICON irons are offered with a variety of premium, brand-name aftermarket shafts.